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How to Create & Use Personas

Do you have a product launch or new service offering in the works? Before diving into marketing deliverables, it’s important to map out a strategy that includes your buyer personas upfront.

This free ebook helps you create your buyer personas from scratch, so you can easily market to your ideal customers and get a great return on your investment.

Specifically, you will learn


  • The benefits of buyer personas
  • Best practices for persona research
  • How to build personas (Template provided)
  • When and how to use buyer personas

Without having buyer personas in your toolbox, you cast a wider marketing net when you launch a campaign, increase your marketing costs in the long run, and risk losing potential customers overall.

Traditional marketing is out! Download How to Create & Use Personas and learn how to attract your ideal customers and influence their buying decisions—all while improving your targeted marketing efforts in the long run.

Complete this form and download your ebook.