Without a strategy, you might be posting on social media platforms for the sake of posting and you run the risk of not getting engagement from your audience. Without understanding what your goals are, who your target audience is, and what they want, it’ll be hard to achieve results on social media. Let’s work together to get a strategy and plan in place before we start work on social media. We’ll talk through your personas, the types of posts to share, frequency of posts, and identify what social media channels would be best for your brand.
Social media is not a one-way street. To do social media the right way, you have to be consistently listening, engaging, and tracking your efforts. Seventh Scout will not only post to your social media channels, but we’ll also track which posts are resonating with your audience, respond to messages and comments when necessary, research your competition, and make recommendations for continuously improving your social media performance.
Recommendations and best practices on how to get Facebook marketing right are bountiful. Here are a few slip ups that will kill your Facebook strategy…
Not only will a social media audit clarify the ins-and-outs of exactly what you should be doing, but it makes sure that you aren’t spinning your wheels with ineffective strategies.