This year marks a significant milestone for Seventh Scout—we’re celebrating our 10th anniversary! Over the past decade, we’ve navigated the ever-changing landscape of digital marketing, adapting to new technologies, refining our strategies, and growing alongside our incredible clients and partners. It’s been a journey filled with creativity, innovation, and, most importantly, collaboration.
Along the way, we’ve experienced profound change—not just in our industry, but within our own company. We’ve undergone a change in ownership, weathered the challenges of a global pandemic, and experienced the heartbreaking loss of our founder and friend, Rhodes. Each moment, whether marked by growth or grief, has shaped who we are today. Through it all, our team, our clients, and our community have shown incredible resilience and heart.
To honor this journey, we’ve put together a timeline at the end of this blog that highlights the major milestones of both Seventh Scout and the digital marketing world over the past ten years. It’s a reflection of how far we’ve come—and a reminder that both our company and our industry are built to adapt, evolve, and endure.
From our humble beginnings to where we stand today, one thing has remained constant: our commitment to fostering meaningful partnerships and helping brands thrive. We’ve had the privilege of working with businesses of all sizes–from startups to established industry leaders–crafting compelling content, elevating brand identities, and driving impactful digital strategies. Through every challenge and triumph, your trust and collaboration have been the driving force behind our success.
As we celebrate this milestone, we want to take a moment to express our sincere gratitude to our incredible clients. Their visions and dedication have inspired us, pushed us to innovate, and made our work truly rewarding. Helping build and grow so many incredible brands has been an honor, and we look forward to continuing our journey together. The relationships we’ve built over the years mean everything to us, and we’re excited for what the future holds.
Seventh Scout wouldn’t be what it is today without the talented individuals who have been part of our journey. To our past and present employees, contractors, and collaborators—thank you. Your expertise, creativity, and dedication have shaped our agency and contributed to our continued success. Every project, campaign, and strategy we’ve executed has been a testament to our hard work, and we’re incredibly proud of what we’ve accomplished together.
As we reflect on the past ten years, we also look ahead with excitement. The digital marketing landscape continues to evolve, and we look forward to refining our craft to ensure we have the right tools to deliver the right results for our clients. From emerging trends to cutting-edge strategies, we remain committed to staying ahead of the curve and delivering the best for our clients.
So, grab a seat and a sip, take a trip down memory lane with us, and join us as we toast to a decade of digital marketing evolution at Seventh Scout. We can’t wait to see what the next ten years have in store!
A Decade of Digital Evolution
Over the past decade, both the digital marketing industry and Seventh Scout have undergone remarkable transformations. From game-changing algorithm updates and the rise of AI-driven content to the evolution of social media platforms, we’ve adapted and thrived alongside these shifts. Our journey is intertwined with the industry’s evolution, and as we celebrate our 10-year milestone, we invite you to explore the key moments that have defined both our agency and the digital landscape. Here’s a look at how far we’ve come—and where we’re headed next!
2015
April 2015: Seventh Scout Founded (by Rhodes Gibson and Graham Lambertson)
New Clients Include: Travisso
2015
All internet traffic ruled to be equal – Net Neutrality upheld by FCC
Instagram outpaces Twitter with 400 million users
Nov 2016
November 2016: Mobile & Tablet internet useage surpasses desktops prompting Google to prioritize mobile-first indexing
2017
New Clients Include: IBM Akami, St. David’s Foundation, Wild Horse Austin, and MyCareWare
June 2017
June 2017: Eve first partners with Seventh Scout on IBM Akami Microsite
Oct 2017
October 2017: #MeToo Movement gains momentum on Twitter
2018
New Clients Include: Air2O, Blitz Concessions, PMI MD, ProEd, Inc., and HireBetter
2018
Internet of Things (IoT) reaches seven billion devices
June 2018
June 2018: Lynn joins Seventh Scout as a Contractor
Aug 2018
August 2018: TikTok officially launched in the U.S.
Nov 2018
November 2018: Cyberattacks on businesses reach one per minute
2019
New Clients Include: DAA (Downtown Austin Alliance), Nak Armstrong, New Meridian, and SightLine
2019
5G networks launched giving wireless devices speedier internet connections
April 2019
April 2019: Lynn becomes Co-Owner of Seventh Scout
2020
New Clients Include: Oro Leaf HR, Clean Suite, LandDev Consulting (LDC), Texas Health Action (THA), Kind Clinic, TeleKind, and Long Center for Performing Arts
Seventh Scout wins Austin LGBT Chamber’s Business of the Year Award
March 2020
March 2020: Seventh Scout moves into office on I-35 and begins a three-year lease
March 2020
March 2020: COVID-19 pandemic declared
Zoom gets downloaded 2.13 million times in one day
April 2020
April 2020: Emily joins Seventh Scout
2021
New Clients Include: SEAM Group, and Vernier
Seventh Scout begins using SEMRush, Sprout Social, and Asana
March 2021
March 2021: YouTube Shorts launches globally in response to TikTok
March 2021
March 2021: Jenni joins Seventh Scout
May 2021
May 2021: Rhodes passes away after his battle with pancreatic cancer
June 2021: Maggie becomes Seventh Scout’s first Marketing Intern
June 2021
June 2021: Google phases out third-party cookies reshaping digital advertising and data privacy practices
2022
New Clients Include: COVE, ProLab, and HR Green
2022
Wordle captivates the Internet
Jan 2022
January 2022: Keller becomes Seventh Scout’s second Marketing Intern
Feb 2022
February 2022: LinkedIn’s membership exceeds 830 million
April 2022
April 2022: Internet users surpass five billion users, according to Hootsuite and We Are Social
May 2022
May 2022: Maggie joins Seventh Scout full-time
Nov 2022
November 2022: The global population surpasses 8 Billion people
ChatGPT launches gaining 100m monthly active users within two months becoming the fastest-growing app in history
2023
New Clients Include: ECI, Create Austin, PPDS, Inc., and SeventhBiz
2023
Video becomes focus on Instagram and Facebook to become more competitive with TikTok
Feb 2023
February 2023: The Scouts move out of I-35 office and into “the garage”
June 2023
June 2023: Emily gets married! The Scouts travel to Greece!
June 2023
June 2023: Google launches GA4 replacing Universal Analytics
July 2023
July 2023: Twitter rebrands to X
2024
New Clients Include: Sibby Barrett, South Fork Public House, and Trucker’s Body Shop
Feb 2024
February 2024: Lynn gets married! The Scouts travel to New Orleans!
May 2024
May 2024: Google incorporates AI into search results shifting brands approach to SEO and content marketing
June 2024
June 2024: Christine joins Seventh Scout
2025
New Clients Include: MSPHI and Gradient Works
Feb 2025
February 2025: Seventh Scout launches LinkedIn Newsletter
April 2025
April 2025: Seventh Scout turns 10!
