LinkedIn isn’t just a resume hub. It’s a relationship-building platform, a personal branding tool, and one of the most direct ways to build trust and credibility as a leader. For senior leadership, visibility on LinkedIn isn’t a “nice to have”. It’s an extension of your company’s voice and values. Whether you’re sharing lessons from the field, reflections on leadership, or insights into your industry, your perspective adds real value. And yet, even the most thoughtful leaders often ask: What do I post about?
If that’s been your hang-up, you’re not alone. The good news? You don’t need to reinvent the wheel or spend hours crafting the perfect thought leadership post. Sometimes, you just need a solid prompt to get the wheels turning.
We’ve created ready-to-use LinkedIn post prompts designed to help you do just that, spanning everything from leadership and culture to personal growth and industry hot takes.
Prompts To Get Started
Lessons Learned + Career Reflections
- “If I could go back to my first year in this industry, I’d tell myself ___.”
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- “One mistake I made early in my career and what I learned from it.”
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- “3 things I wish I knew earlier in my career.”
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- “What I’d tell my younger self about leadership.”
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- “A mentor once told me ___, and it completely changed my perspective.”
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- “A skill that I underestimated but has made a huge impact on my career is ___.”
Industry Trends + Hot Takes
- “The biggest shift in our industry that no one is talking about is ___.”
- “My hot take on the latest industry trend: ___. Agree or disagree?”
- “What’s one industry trend that excites you? I’ll go first: ___.”
- “One outdated practice in our industry that needs to go is ___. Here’s why.”
- “5 years from now, I predict ___. What do you think?”
- “If I could change one thing about how our industry operates, it would be ___.”
- “The technology/tool I think will transform our industry is ___. Here’s why.”
- “The biggest challenge in our industry today is ___. How are you tackling it?”
Leadership, Teamwork + Culture
- “How do you handle leadership challenges? Here’s what I do when ___.”
- “The biggest lesson I’ve learned about leading a team is ___.”
- “Culture isn’t just a buzzword. Here’s what we do to build a strong one: ___.”
- “I wouldn’t be where I am without my team. Huge shoutout to ___ for ___!”
- “How do you create a team that people want to be part of? Here’s our approach.”
Business + Personal Growth
- “What’s a personal challenge you’ve overcome that made you a better leader?”
- “How do you define success? For me, it’s ___.”
- “What’s a small habit that has had a big impact on your productivity?”
- “I recently started ___, and it’s been a game changer for my mindset.”
- “Here’s how I stay motivated and focused, even when things get tough.”
- “What’s one piece of advice that has helped you grow in your career?”
Company Updates
- “Big milestone for our company! Here’s what we’ve been working on: ___.”
- “A quick update from our team at ___. We’re excited about ___!”
- “A project I’m particularly proud of lately: ___.”
- “We just wrapped up ___. Here’s my biggest takeaways from the experience.”
- “This week was packed with ___. What’s been the highlight of your week?”
- “I’m feeling extra grateful for my team this week and wanted to give some shoutouts…”
Work-Life Balance + Personal
- “It’s not all about work! Here are some personal highlights from my life lately.”
- “Burnout is real. Here’s how I balance work and life.”
- “What’s one thing you do outside of work that helps you in your career?”
- “The best book/podcast I’ve consumed recently and why I recommend it.”
- “This weekend, I unplugged from work and did ___. It was exactly what I needed.”
- “What’s your go-to way to recharge after a long work week?”
You don’t need to post daily. You just need to show up consistently, with intention and authenticity. Use these social media post prompts to kickstart your next post, and don’t be afraid to add your own twist! Your lived experience, unique voice, and personal lens are what make your content resonate.
When leaders consistently show up online, it doesn’t just benefit their personal brand—it humanizes the entire company. A well-written post about a team win, a leadership challenge, or an industry insight builds trust and connection in a way a corporate post rarely can. People want to work with people, not just logos. And when potential clients, employees, or partners see leadership voices showing up with clarity and consistency, it reinforces credibility, culture, and confidence in your brand.
Want help aligning your team’s social media presence and voice with your brand strategy? Let’s talk. At Seventh Scout, we take pride in being method actors for your brand. No one should ever know an agency was behind the work, because your brand voice should uniquely stand on its own.
