Content Creation and Promotion
Impactful storytelling that connects with your desired audience
Today’s customers want to build trust with a business before engaging or making a purchasing decision. How do you build that trust? By providing valuable content. Your content influences action, whether it’s purchasing a product, booking a service, or registering for an event. Using engaging, multimedia content, we ensure your written content, photography, and videography reflect your brand’s voice and style.
Content Strategy and Planning
Strategy doesn’t come out of thin air. Our marketers consider the personas, goals, brand mission and values, and data from market research and analytics to make educated recommendations on content strategy. We provide a rich content calendar, that includes all of the key topics, content pieces, promotion schedule, and recommended distribution channels.
Content Creation and Delivery
What makes Seventh Scout stand out from other agencies is our ability to consult on the best marketing strategies. Our writers aren’t just writers, they’re marketers. They work with you to identify what your unique value proposition is and how to communicate this value to customers. We create multimedia content for all digital and print media, whether it’s for your brand’s website, marketing materials, emails, social media channels, or paid advertising. We develop a holistic plan to modularize and promote your content across multiple channels.
How will people find your website if it’s not visible? Through the use of search engine optimization tools like Yoast SEO combined with our expertise in search engine marketing, we can quickly boost your business ranking and authority through organic and paid search. Plus, with multimedia content incorporated into a strategic plan, we connect your assets with what Google prefers to rank your website at the top of the page.
Email marketing can be used at every stage of the customer journey: to attract, nurture, convert, and retain. Let Seventh Scout create your email marketing strategy, launch smart campaigns to achieve your goals, and monitor the progress until you see the numbers you want.